GhostyTheBlogger

Today, I was speaking to a friend about international branding. Different brands or clever puns are often taken for granted but language barriers are a pretty hill to climb for marketing. An example is YouTube. Here in the states YouTube doesn’t have auto-translate for other languages, because of the vast pool of languages spoken here it’s assumed that the media is chosen due to the language you speak. But in Spain and specifically on reddit if you were looking for something in English or Russian it would auto-translate everything, and that means the full context of words, puns jokes or other nuisance are lost due to translation.