• So today the creative thought process is describing a place without using colors, like if I was directing someone who was blind. Turns out it’s really hard to give directions with just shape, figures. The problem is that human’s naturally associate color to some things, even if we don’t notice it, and directions make it hard to describe someplace so I had to use descriptors like “It has a round, almost priyamid shape”. Having to get much better with describing things.

  • When thinking about record labels for my assignments as of late, record labels have a problem with giving control over to the artist that make up the way music is produced. A record label’s job is to help produce music and distribute said music to the masses with marketing and other things. But most record labels stop artist from releasing music whenever they want, which is how albums and singles are made. It’s a very interesting process.

  • Sign and actively develop 5 independent artists who retain 100% ownership of their masters within 12 months. (High priority)

    Release at least 9 high-quality projects (singles, EPs, or albums) across the roster within 12 months, with a structured release schedule to avoid burnout.

    Grow Zero Fatigue’s combined social media and streaming audience to 25,000 total followers/listeners within 18 months.

    Generate $50,000 in annual revenue through streaming, merch, sync placements, and digital products by the end of Year 2, without taking ownership of artist masters. (High priority)

    Implement a burnout-prevention system (release pacing, creative breaks, and check-ins) and maintain 90% artist retention over 12 months.

    Establish Zero Fatigue as a recognizable culture brand by securing 10 media features, playlists, or blogs within 12 months.

    Launch a Zero Fatigue artist community (Discord, private group, or monthly meetups) with 100 active members within 9 months. (High priority)

    Create and document 5 repeatable systems (release process, marketing checklist, onboarding, merch drops, content calendar) within 6 months to reduce stress and inefficiency.

  • Zero Fatigue is an American musical collective and independent record label with a split-base in both St. Louis, Missouri and Chicago, Illinois. The collective was founded by Smino and includes artists and producers Monte Booker, Ravyn Lenae, JayBaby TheGreaty, and Nosidam. They specialize in the neo-soul to rap genre with heavy jazz and mow-town inspiration.

  • Today’s creative excercise was reverse-story telling. Attempting to tell a story by starting with the ending. The first part was trying to figure out what story to tell. I chose the story of The Tortoise and The Hare. Honestly navigating from the bottom to the top of a story is pretty hard, it changes the general theme of the story, having to hide certain things so you can tell the story in a more coherent way.

  • This week the class was asked about social media. Social media itself is so interesting when it comes to expressing art. Most people post things like art, and music or events and such. The different ways social media can be used to create conversations from nothing is pretty interesting.

  • Brushes

    Brusheezy, Freepik, BrushEasy, Bittbox, and GrutBrushes.com are all very good brush tools, some having smoke brushes, water colors and other stuff, some of them do have exclusive brushes that give some cool brushes but those are based with monthly subscription, some even have brushes of the week for more diversity.

    Actions

    DeviantArt, Brusheezy, Behance, Shutter Pulse and Greater Than Gatsby.com which offer free sample sets or archives. These sites provide a variety of actions, from photo effects and color corrections to creative filters, for you to download and use. Again some of these have special subscription some of them even let you sample the exclusive

    Plug-ins

    ON1, GraphicMama, Kendall Camera Club, Pixel Street, and Abyssale/Clipping World are some good plug-ins that range from photo editing to giving different textures to even helping create websites and browsers. I’m pretty sure some of them have premium stuff like giving different textures and the like.

  • As of late, looking at shirts has gotten me in the mood to try to copy the designs, or at least try to copy them. They are pretty complicated but I think that’s where the fun is. Even the cropping choices are pretty interesting to me, trying to fit the design on a shirt without making it look like it was just copy pasted on there is pretty hard but it’s not doing that bad. Next I should try album covers.

  • With the help of chat gpt, I’ve found a creative way to throw things away. It’s called SCAMPER- Substitute, Combine, Adjust, Modify, Put to other uses, Eliminate, Reverse. It’s also supposed to help students ‘think outside the box’ but it also works with moving things around. Especially people who horde small objects like collectables, trinkets etc. Putting it to use wasn’t hard mainly because I used it to get rid of all my old clothes and things I kept from highschool, like notebooks and the like. I managed to trash a lot of things and sold some clothes to my local church. Made me realize most people don’t use everything they keep or collect and it clutters a lot of space.